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The A-Z of Beauty – ID

| A is for Abstract, B is for Brows, C is for Cupid’s Bow.


The A-Z of Beauty knows no bounds, it’s not about perfection, it’s about celebrating individuality around the world. Directed by Daniel Sannwald and styled by Sarah Richardson, the film showcases 26 make-up looks by i-D Beauty Editor Isamaya Ffrench.

The models in the film present unique beauty looks and trends, but exaggerated in a larger-than-life way, and bursting full of personality and fun. Ola Rudnicka flutters her black "kohl" eyes while Sigrid Agren drips with colourful "oils", Caroline Brasch Nielsen "smudges" paints across her face while Devon Windsor glows with a "tan" that shines as bright as the sun.

Our favourite moments are ‘pigment’, ‘dimples’, ‘freckles’, ‘highlight’ and ‘smudge. This very short but sweet video is a must-watch for all fashion and beauty lovers.


Read more 10 UK Beauty Bloggers You Need To Follow


Video by i-D

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Fashion Fix Daily

Independent fashion magazine, Fashion Fix Daily, is what happens when you bring together big personalities and fashion influencers such as HoneyPop Kisses and Forever Yours Betty, with the geeky tech know-how of folks who work every day in fashion digital marketing.
Our writing team is a mix of established and up-and-coming fashion bloggers, and cover the latest fashion trends, opinions from influencers and much more.