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The Reason We Love A Sparkly Party Dress.

Although as a society we are supposed to be buying less clothing in order to help save the planet, there is one item many fashionistas cannot resist, the festive party dress. It is an item that is usually worn once or twice but provides a special feeling in comparison to other party dresses, the main reason shoppers just can’t stay away.

https://fashionista.com/2019/12/holiday-party-dress-psychology-history

Today’s other stories which caught our eye include:

What mobile shopping means for other forms of retail.
https://fashionunited.uk/news/retail/how-mobile-shopping-connects-in-store-and-online-commerce/2019121846700

Mules are the perfect way to make your holiday heels more manageable.
https://www.vogue.co.uk/gallery/best-mules

Men’s fashion trends to keep for 2020.
https://www.fashionbeans.com/article/last-year-mens-fashion-trends-to-keep/

Cream skin is the new glass skin.
https://www.refinery29.com/en-gb/cream-skin-glass-skin-trend

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Fashion Fix Daily

Independent fashion magazine, Fashion Fix Daily, is what happens when you bring together big personalities and fashion influencers such as HoneyPop Kisses and Forever Yours Betty, with the geeky tech know-how of folks who work every day in fashion digital marketing.
Our writing team is a mix of established and up-and-coming fashion bloggers, and cover the latest fashion trends, opinions from influencers and much more.

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