Play The Business of Fashion Brain Game

| Do your know which side of your brain you think with? The Brain Game with BoF puts fashion celebrities to the test!


Are you intuition and feelings or driven by logic and facts? Here, discover whether you are led more by your left brain or right brain with these videos by The Business of Fashion featuring Kim Kardashian West and Sinéad Burke as part of their latest print issue, The Age of Influence.

Kim Kardashian West

Kim Kardashian West plays a round of BoF’s Left Brain / Right Brain game.

Sinéad Burke

Sinéad Burke plays a round of BoF’s Left Brain / Right Brain game.

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Now take the quiz for yourself! Out of each of these two options, pick which one are your most drawn to:

  1. Do you prefer: a) maths or b) art?
  2. Do you make decisions with a): your head or b) your heart?
  3. Would you prefer to be: a) an astronaut or b) a novelist?
  4. Would you attend: a) an Academic Panel Discussion or b) an Art Exhibition?
  5. Are you: a) always on time or b) always late?
  6. Would you enjoy: a) learning a language or b) learning a craft?
  7. When reading, do you: a) pay attention to detail or b) skim through?
  8. What makes a successful business person: a) keen judgement or b) giving back?
  9. Is you style: a) clean and simple, or b) diverse and vibrant?

If you got mostly A’s, you are a left brain thinker, if you got mostly B’s you are a right brain thinker!

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