Physical Stores For Digital Clothing?

A pop-up store has opened in London which allows customers to try on digital clothing and take home copies of the finished look. However in order to use the pop-up’s features shoppers are asked to donate clothes they no longer need in return for access to the store.

https://fashionunited.uk/news/retail/physical-pop-up-offering-only-digital-clothing-opens-in-london/2019111846254

Today’s other stories which caught our eye include:

What to wear when working from home.
https://fashionista.com/2019/11/best-work-from-home-outfits-essentials

Is lyocell really as good as everyone says it is?
https://www.theguardian.com/fashion/2019/nov/18/pulp-fabric-everything-you-need-to-know-about-lyocell

See Also

How to take your ‘jeans and a t-shirt’ look to the next level.
https://www.refinery29.com/en-gb/best-tshirt-jeans-outfit-ideas

Kate Middleton stuns in new Alexander McQueen lace gown.
https://www.vogue.co.uk/news/article/duchess-of-cambridge-mcqueen-royal-variety-performance

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