Premium lifestyle and performance brand Meander Apparel is set to breathe new life into the cycling fashion market this spring.
Scottish-based Meander will enter the cycling sector with a vision to provide cyclists and outdoor lovers a new take on lifestyle clothing. Its launch product – a multi-functional commuter jacket – will be available exclusively via Indiegogo this April, offering premium at an affordable price, without the luxury retailer mark-up.
Equally suited to the style-savvy commuter or the casual weekend adventurer, Meander’s new jacket has been developed to offer the rider style and functionality in equal measure, whilst staying true to its brand mission to create sustainable, timeless pieces.
The chic jacket combines high-performance Italian fabrics, made from environmentally friendly materials, with innovative features. The design ensures cyclists look the part whilst on and off the bike and a clever back pocket design allows the wearer to convert the jacket into a bag or attach it under their saddle. Its lightweight, waterproof and breathable material protects the cyclist in changing weather conditions and is fit for purpose for wider exercise, hiking or adventure activities.
Once Meander has completed its initial phase of crowdfunding, it plans to expand its range to fully cater for commuter cyclists and outdoor lovers, continuing to work with sustainable suppliers and recycled fabrics wherever possible.
Find out more and stay updated by subscribing at https://meanderapparel.com/subscribe