A number of luxury fashion brands have started to cater for wider audiences by offering lower-priced items within their main collections. It appears brand dilution is no longer a concern. Although these ‘cheaper’ items are still very expensive in comparison to high street prices, it is the most accessible way for consumers to buy into luxury brands.
https://www.highsnobiety.com/p/luxury-fashion-appeal-lost-today/
Today’s other stories which caught our eye include:
Rihanna to stream Savage X Fenty catwalk show on Amazon Prime.
https://www.harpersbazaar.com/uk/fashion/fashion-news/a28826101/savage-fenty-show-stream/
Trouser styles to try if you’re looking for an alternative to jeans.
https://www.refinery29.com/en-gb/cute-workwear-trousers
The best red carpet looks from the 2019 MTV VMAs.
https://www.cosmopolitan.com/uk/fashion/celebrity/g28824399/vmas-2019-best-dressed-red-carpet/
Kim Kardashian renames controversial shapewear range.
https://fashionunited.uk/news/fashion/kim-kardashian-announces-new-brand-name-for-her-shapewear-line/2019082744938
