An Ode to Scotland's beauty queen, Jamie Genevieve

At just 23, Scottish make-up artist Jamie Genevieve has become one of Youtube's most talked about beauty vloggers, and certainly one of it's most glamourous.

With over 24 million subscribers (!!!) and 824k Instagram followers, Jamie- who is best known for her fierce contouring and luscious lips - is Scotland's biggest and best beauty queen.

Jamie has a penchant for showing her global following the best products on the market with her signature sense of humour, fusing her highly skilled techniques with accessible products and a creative flair.

Read more 10 UK Beauty Blogs You Need To Follow

Still not convinced? Here is one of Jamie's most loved videos, creating a complete night-out look from start to finish, including tan, hair and make-up. Watch the Glasgow glamazon transform her look from natural beauty into party-ready chic. Enjoy!

Video and header image by Jamie Genevieve

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Ruth MacGilp is an Edinburgh based blogger, and an activist for all things ethical in the fashion industry, as well as supporting the #shopsmall and #shoplocal movements through her work.
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